Privacy Policy

We collect your personal information when you:

• Make a purchase through the website or over the phone
• Contact us using an enquiry form, email, online chat, WhatsApp or other messaging service
• Submit support tickets or comment on our support articles
• Sign up to our newsletter or enter competitions on the website
• Engage with us through social media

• Name
• Address
• Phone number
• Email Address
• Vehicle make, model and tyre information
• Images that you send to us
• IP address
• Marketing preferences

We never store card payment details on our website or internal systems.
We never collect sensitive information about you without your explicit consent.

When you browse our website, we also automatically receive your computer's internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

When you browse our website we automatically store cookies on your device. Cookies are small text files that allow the website to recognise your device, preferences and previous actions. Some cookies are essential to the performance of the website and are required if you wish to perform certain actions, like adding items to your shopping basket. You can read more information about cookies and their use in our cookie policy, along with information on how you can block the use of cookies.

We always aim to provide the best possible levels of service, which requires the use of the personal data supplied to us.

Fulfilling orders
We need to collect your personal data to be able to process your order. Without this we are unable to meet our legal obligations.

Keeping you informed about your order
We need to collect and store your personal data to be able to contact you if there is a problem with your order, for example if an item you have ordered is out of stock.

Customer service enquiries
We use your information to respond to your questions, comments and complaints. We may store a record of the communication with us to detail how we communicated with you. We do this on the basis of our contractual and legal obligations and as part of our legitimate interests in providing you with the best possible service and understanding how we can improve the service offered.

To send communications required by law
We store your data so that we are able to send communications which we are required to do so by law, for example, information on product recalls. Without this we would be unable to meet our legal obligations.

Fitting and installation advice on our products
We may use your information to send fitting and installation advice on the products that you have ordered. We do this as part of our legitimate interests in providing you with the best possible service.

Feedback on our service and products
We may use your information to request feedback on our performance or the performance of the products that you have ordered. We'll do this as part of our legitimate interests to improve the products and services that we offer.

Communication of other relevant products and services
We may use your information to provide information on our products and services that we believe to be relevant to you, including tailored special offers, discounts, promotions, competitions and so on. We'll do this as part of our legitimate interests in providing you with the best possible service. Of course, you are free to opt out of receving this communication at any time - see the section on “How to withdraw direct marketing consent” for details on how to do this.

Competition administration
We store your data in accordance with the terms and conditions of the competition you have entered, at the time of entering.

Improving our systems
We may use your information to develop and improve the systems and services that we offer. We'll do this as part of our legitimate interests in providing you with the best possible service.

Sharing data with law enforcement agencies
If required, we will share your data with law enforcement agencies. This is required to meet our contractual and legal obligations.

The third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website's Terms of Service.

Links
When you click on links on our website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Analytics & marketing tools
Our website uses Google Analytics and Google Conversion Tracking to help us learn about who visits our site and what pages are being looked at. To do this a cookie is stored on your device. You can read more information about cookies and their use in our cookie policy, along with information on how you can block the use of cookies.

This website uses the remarketing feature from Google Inc. This feature is used to present website visitors interest-based advertising within the Google ad network. A "cookie" is stored in the browser of a visitor to the website that enables the visitor to be recognized again later when visiting these websites, which are a part of the advertising network from Google.

We use Hotjar in order to better understand our users' needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don't like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users' behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar's privacy policy.

Social plug-ins
This website uses a "Facebook pixel" which is linked to our Internet presence, so that we can track particular actions of users after they have seen or clicked on a Facebook ad. This allows us to track the effectiveness of Facebook advertising for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook.

Each time you open a web page in our website that has such a plugin, the plugin causes the browser you are using to load and present the visual representation of the plugin from the Facebook server. Therefore, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly to your browser from Facebook and integrated into the website. Therefore, we have no influence on the amount of data that Facebook collects using this plugin. Consequently, we are notifying you of the information available to us.

The Facebook service is told which specific web page you are visiting within our website. If you are a member of Facebook and are logged in to Facebook while you visit our web pages, Facebook detects which specific web page you are visiting within our website through the information sent by the plugin. This is then correspondingly assigned to your personal user account. If, for example, you use the plugin offered by Facebook by clicking on the "Like" button or enter a comment, then this will be associated with your user account and stored there. Even if you are not a member of Facebook, it is possible that Facebook will learn your IP address.

Facebook has published their privacy policy at www.facebook.com/policy.php. This is where you will find the purpose and scope of Facebook's data collection as well as information about how Facebook processes and uses the data. Your rights concerning this matter and settings options to protect your privacy are also published there.

You can prevent the transmission and storage of data about yourself personally and about your surfing habits if you log out of Facebook. You must log out of Facebook before you visit our website.

The personal information that we hold will be held securely in accordance with our internal security policy and the law. This website is hosted with UK Fast. UK Fast store your data on a secure server behind a firewall.

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

We regularly monitor and upgrade our systems to further strengthen security.

You are entitled to request:

• confirmation that we are processing your personal data
• a copy of your personal data we hold
• the correction of your personal data when incorrect, out of date or incomplete
• the removal of your data we hold about you in specific circumstances; such as when we have no legitimate overriding interest, or once the purpose for which we hold the data has ended.
• the removal of your data from our direct marketing list
• that we stop using your data on the basis of our legitimate interest. We will do so, unless we have a legitimate overriding reason to continue processing your personal data.

If we choose not to action your request, we will explain the reasons for our refusal.

If you are not satisfied with how we have dealt with your request, you have the right to lodge a complaint with the ICO or another supervisory authority.

How you can withdraw direct marketing consent:
You can be removed from the marketing list by clicking the 'unsubscribe' link in any of our marketing emails or by contacting us at [email protected].

Checking your identity
We may ask you to verify your identity before proceeding with any request you make regarding your personal data. If you have authorised a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.

You can be removed from the marketing list by clicking the 'unsubscribe' link in any of our marketing emails or by contacting us at [email protected].

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or want more information, contact our Data Privacy Compliance Officer at [email protected] or by mail at:

Data Privacy Compliance Officer
John Jordan Limited
Unit 1a, Toll Bar Estate
Sedbergh
Cumbria
UK
LA10 5HA